As a coach or consultant, you're familiar with the multifaceted aspects of running an online business, mainly when offering online courses. The digital realm is brimming with opportunities, from one-on-one coaching to group workshops and especially self-paced learning experiences. Yet, a common hurdle many face is the reliance on multiple platforms for website hosting and Learning Management System (LMS) services. Enter Webflow - your all-in-one solution.
My experience collaborating with coaches and consultants has peeled back the curtain on the inner workings of their business. The most glaring revelation? The constant grappling with third-party platforms like Teachable and Thinkific to roll out online courses. While these services are user-friendly and efficient, they often entail an additional financial burden on your website maintenance costs.
So, why not streamline?
Webflow is not just a website builder; it's a comprehensive platform offering various services that simplify your digital journey. What stands out is the 'accounts' feature bundled with their CMS plan. This gem unlocks the potential to erect paywall-protected content, creating an exclusive space for your premium resources. You can monetize this content effectively: videos, articles, or PDFs. And for those preferring to offer access to your community for free, you can set up "accounts" without e-commerce enabled. But if e-commerce is your game, opt for the enabling the e-commerce plan and start accepting payments hassle-free.
The payment structure is flexible, accommodating one-time payments for lifelong access or a subscription model for ongoing content refreshes and value addition. This approach doesn't just cater to a broader audience, it creates a revenue model that aligns with your business strategy.
Now, is Webflow a magic pill? Not quite. It may differ from the comprehensive LMS platforms, but it strikes a golden balance for those wary of juggling multiple systems and hemorrhaging funds. I delve deeper into this topic, weighing the pros and cons of setting up an LMS on Webflow in a dedicated blog post you can find here.
Webflow is a great asset for entrepreneurs and businesses keen on offering self-directed educational content without the logistical nightmare. It consolidates your operations, trims your expenses, and, most importantly, keeps you in the driver's seat of your digital offerings.
If the thought of shedding extraneous monthly fees while deploying a robust service for your self-paced courses appeals to you, it might be time to try Webflow.